Oakley Key Account Manager Nordics
Stockholm, SE
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Your role:
As Key Account Manager for Oakley Apparel, Footwear & Accessories (Nordics), you will lead the charge in driving sales performance across Sweden, Norway, Denmark, and Finland. You will own the strategy and execution for Oakley’s AFA category spanning Snow, Bike, Lifestyle, Golf, across key sports retailers, e-commerce platforms, and field accounts.
You will also manage and mentor the Nordic Account Manager – AFA Oakley, empowering them to help build and deliver a winning sales and brand strategy in the region.
Main responsibilities:
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Lead & Inspire: Coach and develop your direct report, fostering a high-performance culture and collaborative mindset.
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Accelerate Growth: Drive sales and strategic partnerships across the Nordics, hitting targets and expanding Oakley’s footprint.
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Strategic Account Management: Build joint business plans with key accounts to maximize profitability and brand presence. Monitor and act on retailer KPIs.
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Own the Category: Take full responsibility for AFA in the Nordics, including sample/showroom management, customer meetings, forecasting, and market feedback.
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Customer-Centric Approach: Cultivate strong relationships through regular visits, needs assessments, and tailored solutions.
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Territory Excellence: Ensure consistent service levels and coverage across all accounts, aligned with company standards.
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Brand Advocacy: Deliver impactful product and merchandising training to ensure customers not only stock Oakley, but champion it.
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Seasonal Sell-In: Present new collections throughout the year and manage order intake in line with the annual plan.
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Lead Generation: Actively pursue new leads and referrals to expand the customer base.
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Event & Trade Support: Represent Oakley at local and international events, supporting trade marketing and visual merchandising efforts.
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Customer Satisfaction: Address and resolve client concerns related to EssilorLuxottica products and services.
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Policy Compliance: Ensure commercial policies are respected and properly implemented.
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Team Energy: Be a positive force within the team, contributing to a world-class culture and collaborative spirit.
Main requirements:
We are looking for someone who brings a mix of strategic thinking, hands-on execution, and a passion for sport and lifestyle retail:
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Proven experience leading and developing teams.
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2–3+ years in sales within sporting goods key account environments, with strong ties to both major and independent retailers across the Nordics.
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Deep understanding of the Nordic sporting goods market.
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Excellent interpersonal and communication skills to build trust and influence.
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Strong negotiation abilities, adaptability, and a proactive mindset.
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Proficiency in Microsoft Office and digital tools.
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Valid driver’s license and passport (essential).
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Bachelor’s degree preferred.
- Fluent English required, with ideally one Nordic language
The normal working hours will be full time, Monday to Friday. However, you may need to work longer when necessary. The role is a hybrid role; with office-based assignments and a considerable amount of time being spent travelling: approximately 60% of your time will be spent in the field visiting customers, trade fairs and other sales meetings. Your job will involve frequent overnight stays away from home.
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