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GTM Manager

Brand:  WS Optical
Location: 

Shanghai, CN

Contract: Permanent/Full time

Compensation: 

 

If you’ve worn a pair of glasses, we’ve already met.


We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi & Viganò and the GrandVision network), and leading e-commerce platforms.

 

Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry.

 

Discover more by following us on LinkedIn! 

 

 

Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what’s possible.

Your role

This role leads business operations and strategy to support business growth and ensure smooth day-to-day execution.

It works closely with Sales, Trade Marketing, Marketing, sales operation and Supply Chain, and acts as a key link between local sales and ​


Main responsibilities:

Commercial Strategy & Growth planning

  • Define channel, customer, and portfolio strategies to drive sustainable growth
  • Analyze market trends, competitive dynamics, and evolving customer needs to

identify opportunities and support leadership in decision-making

  • Ensure strategies translate into clear execution plans and measurable results.
  • Provide commercial insights and recommendations to support management decision-making

 

Commercial Governance

  • Define and manage commercial policies (contracts, terms, authorization)
  • Ensure compliance and consistency across channels and customer segments
  • Drive alignment between strategy and execution
  • Optimize customer segmentation and market coverage models

Channel & Business Model Optimization

  • Analyze channel performance and market coverage effectiveness
  • Identify opportunities to improve channel productivity and growth
  • Support distributor and partner strategy development
  • Assist in designing channel incentive programs and growth initiatives

Data Analytics & Insights

  • Build analytics to track performance across customers, products, and sales teams
  • Translate data into actionable insights to accelerate business growth
  • Develop market and business performance analysis models
  • Monitor key business performance indicators
  • Deliver regular strategic analyses and management reports

 

 

Qualifications

 

Basic Requirements

  • Bachelor's degree or above
  • 5-8 years of relevant work experience
  • Experience in Market Strategy, Commercial Strategy, GTM, Business Planning, Commercial Excellence, or related functions
  • Strong analytical, problem-solving, and strategic thinking skills
  • Excellent cross-functional collaboration and project management capabilities
  • Fluent English communication skills in a business environment

Preferred Qualifications

  • Experience in FMCG, optical care, ophthalmology, myopia management, healthcare, or medical devices
  • Background in top-tier consulting firms (e.g., Accenture, BCG, Bain, McKinsey)
  • Experience in medical devices, healthcare, or consumer health industries
  • Familiarity with hospitals, ophthalmology clinics, optical retail chains, or related channel ecosystems

 

Our Diversity, Equity and Inclusion commitment​

 

We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.


Job Segment: Ophthalmic, Supply Chain Manager, Medical Device, Supply Chain, Marketing Manager, Healthcare, Operations, Marketing

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