Trade Marketing Manager

Widen Your Horizons. Join the Next Chapter of Your Career

At EssilorLuxottica, we are committed to empowering our people to grow and succeed. This is your opportunity to take your career to the next level, embrace new challenges, and continue making a difference.

We work for a brighter future, thinking today about the world of tomorrow. ​

Don’t miss the chance to shape your #FutureInSight with us!

Key Responsibilities

• Brand development strategy: Manage the yearly strategies with action plans to achieve commercial KPIs according to brand category and performance metrics (growth rate, SOW, ROI).
• Brand awareness strategy: Build and expand consistent branding plans and manage the plan to control counterfeit.
• Trade Marketing plan: Plan and manage the execution of trade marketing following brand development strategy and commercial targets, including: in-store display/toolkits execution, trade events, trade promotion/front-line incentives.
• Budget management: Plan and manage yearly budget and campaign-level budgets to maximize investment and ROI.
• Coordination & communication: Align internally across departments to ensure consistent brand communication and campaign execution. Communicate with regional teams for budget/campaign approvals and alignment.
• Public Relations: Oversee the local PR agency to ensure PR calendars and strategies are executed and KPIs are met for all managed brands.
• Social Media: Plan yearly budgets and objectives, manage campaign performance (Conversion, Traffic, CPA), and collaborate with the media team.
• Analysis & Report: Produce quarterly and campaign-level reports per corporate requirements.
• Market Insights: Gather competitive intelligence including promotional trends, competitor activities, emerging consumer trends, and distribution changes.

Qualifications

• Bachelor’s degree in Business Management, Marketing, or related field
• At least 10 years of relevant experience in wholesale or travel retail business in a multinational company
• Fluent in English
• Proficient in Microsoft Office (especially Excel)
• In-depth knowledge of the Korean market
• Strong skills in leadership, analysis, planning, and organization

Preferred Experience

• Industry background in Fashion, FMCG, Sports, or Travel Retail
• Experience working with athletes, influencers, or celebrities
• In-depth knowledge of the Korean market

Our Diversity, Equity and Inclusion commitment​

We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.