Essilor Brand Experience Manager

If you’ve worn a pair of glasses, we’ve already met.

We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi & Viganò and the GrandVision network), and leading e-commerce platforms.

Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry.

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Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what’s possible.

Your role

We are looking for an Essilor Experience Brand Manager who will lead the in-store strategy and activation plans for the Essilor brand & portfolio of daughter brands across wholesale and retail banners to drive Essilor lenses adoption globally.

Main responsibilities:

• Lead the Essilor in-store strategy across the lens brand portfolio, aligning with key stakeholders and ensuring consistency across all brands and touchpoints.
• Manage the development of all in-store assets for the Essilor brand & Essilor Experts partnership program and cultivate buy-in and adoption by markets.
• Partner with brand and trade marketing teams to develop product demonstration tools, branded fixtures and phygital experiences for activation in stores worldwide.
• Liaise across both wholesale and retail in-store communications and space management teams to ensure an omni-channel in-store strategy.
• Oversee the Digital Broadcasting System for the Essilor brand portfolio, inputing content into the system, creating timeline recommendations for market activations, and providing market support.
• Manage the global Wholesale Activation calendar, meeting regularly with Essilor brand teams to make sure activation plans stay upto-date.

Main requirements:

• Level of knowledge equivalent to bac+5 as an experienced international marketing specialist with a minimum experience of 6+ years in marketing.
• He/she must either have previous optical industry experience or in-store/merchandising experience.
• He/she must be results driven and able to manage complex strategic topics that require cross-functional leadership.
• He/she must have strong interpersonal skills, including the ability to collaborate effectively with a wide variety of upstream and downstream partners, in an international environment.
• He/she must be comfortable communicating in front of senior leaders, working in a team and leading a 360° project.
• He/she must have the curiosity to acquire and deepen his knowledge in the field of optics and/or merchandising.
• The job also requires an ability to think “consumer” and to carry out more operational B2B2C marketing actions.
• He/she must also be able to structure a strategic recommendation as well as build and share a vision on the subjects.

Recruiting process

If you are selected, you will be contacted by HR Department to guide you through the specific steps for your application.