Myopia Category Lead (Marketing), South-East Asia & Korea Region

If you’ve worn a pair of glasses, we’ve already met.

We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as Varilux, Crizal, Stellest), iconic brands that consumers love (such as Ray-Ban, Oakley, Oliver Peoples), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, the GrandVision network), and leading e-commerce platforms.

Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry.

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Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world?

Join us in redefining the boundaries of what’s possible!

Your role

As Myopia Category Lead you will be joining the Regional Marketing team covering South-East Asia and Korea, and be responsible for developing the Myopia management category by 
(1)    Driving expansion and growth of EssilorLuxottica’s flagship brand Essilor Stellest, through various B2B and B2C marketing initiatives across SEAK markets
(2)    Assess when the market is ready for the launch of a 2nd tier Myopia management brand (DOT) to further grow the category. Once market is ready, develop the B2C and B2B plans for the launch  

To be succesful in the role, you will need to manage and influence stakeholders at Regional level such as SEAK Managing Director, SEAK Marketing Head; and at Global level like Global Lens Strategy Leader, Global MPA Leader. You will be required to work closely with Global, Regional, and Local teams, including Marketing, Medical & Professional Affaris, Leonardo, New Product Introduction, Operations teams.

Main responsibilities:

•    Identify unique and right growth levers and focus our efforts to seize opportunities of expansion in new and existing markets to increase category penetration & Essilor Stellest/2nd Tier (DOT) Brand/s presence.
•    Development and execution of the SEAK  Myopia Management Strategy and comprehensive Marketing plan encompassing Eye Care practitioners and Parents across market.
•    Define and align KPIs to measure progress vs strategic initiatives. Create customer segmentation and  design right-fit partnership programs and traing modules as per needs and skills of customers.
•    Work closely with Training & Education team and Medical affairs team to develop training programs to educate Eye Care Practitioners, Doctors on Technical and Product knowledge, research publication, recent trends and best practice sharing. 
•    Work closely with coutry commercial, marketing and training teams to ensure strategic implementation of marketing and training plans to develop and build Myopia Management business within existing and new accounts.
•    Prepare monthly business reports for leadership team with  Insights and analysis on Business Performance, Competition Mapping and analysis to conduct gap analysis to pursue potential opportunities to expand the category and portfolio.
•    Develop business cases to support internal discussions for new business opportunities. 
•    Successfully implement new product launches with product positioning, pricing, localisation need by working closely with Operations, R&D, and other stake holders
•    Develop 360 regional marketing program comprising new product launches, Brand awareness campaigns and other Global and regional programs. Work closely with Country marketing teams for timely execution of these initiatives by allocating necessary resources.

Main requirements:

•    Bachelor's in Business or Bachelor/Diploma in Optometry is preferred, advantage if the candidate has added a Master’s degree
•    Minimum of 5-7 years of relevant Sales experience with sustained high performance. Experience in Vision care or Pharma will have added advantage 
•    Ability to effectively and professionally represent the Essilor® Stellest® lenses superiority image to customers and suppliers, and demonstrate the ability to act independently
•    Experience to work well in a fast-paced environment
•    Creativity and innovative thinking in account management

•    Native English fluency. Being fluent in another local SEAK language will be an advantage
•    Able to travel up to 25% of the time. 

What’s in it for you

In EssilorLuxottica, you are not defined just by your job title. Each career adventure is unique, but have a glimpse of the benefits and perks you can have by choosing us.

• Gain access to countless opportunities for growth - whether horizontally, vertically, or internationally - within a globally recognized leader that has a strong presence worldwide and covers every step of the value creation process (from R&D to Manufacturing, from Distribution to Stores, and everything in between).
• Join the Employee Shareholding Program to share in the Company’s success and directly benefit from EssilorLuxottica’s growth.
• Possibility of flexible ways of working and entitlement to a set number of paid days off each year to relax, recharge, spend time with family and pursue personal interests.
• Enjoy team-building events and recreational activities organized by our volunteer-based ‘Happiness Committee’ in Singapore.
• Opportunity to volunteer with the OneSight EssilorLuxottica Foundation and be an active part of our mission to improve lives by improving sight.
• Medical benefits including health insurance coverage for hospital & surgical, outpatient - general practitioner and specialist, TCM, dental, and mental wellbeing.

Recruiting process

Our recruitment process may vary; If you are selected, you will be contacted by our recruiters to guide you through the specific steps for your application.

Our Diversity, Equity and Inclusion commitment

We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.